Shanghai Fuji Elevator, founded in 1992, is a Council Member of the China Elevator Association and Vice President Member of the Shanghai Elevator Industry Association. It is the pioneer in creating a new category of elevators for daily life in China.

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Shanghai Fuji Elevator Attended Opening Ceremony of the China Pavilion at Expo 2025 Osaka, Japan
2025-04-22

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On April 13, the grand opening ceremony of the China Pavilion at Expo 2025 Osaka, Japan was held. Richard Zhu (Zhu Ruihua), Senior Vice President of Shanghai Fuji Elevator Co., Ltd., attended the event as the sole invited representative from China's elevator industry. He joined political and business leaders from China and Japan, international organization representatives, and global media to witness the grand inauguration of the China Pavilion—highlighting the outstanding achievements of Chinese enterprises in green technology and international cooperation.

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Shanghai Fuji Elevator Senior Vice President Richard Zhu at the Expo’s Main Entrance

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Shanghai Fuji Elevator Celebrates China Pavilion Opening

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Group Photo of Chinese Delegation in Front of China Pavilion

A Gathering of Distinguished Guests to Launch a New Era of Cultural Exchange

The ceremony was hosted by Li Qingshuang, Vice Chairman of the China Council for the Promotion of International Trade (CCPIT). Nearly 300 distinguished guests were in attendance, including CCPIT Chairman Ren Hongbin, China Chamber of International Commerce Secretary-General Sun Xiao, Chinese Ambassador to Japan Wu Jianghao, Bureau International des Expositions (BIE) President Alain Berger, and leaders from the Japan Association for the 2025 World Exposition, including Chairman Masakazu Tokura (also Chairman of Keidanren) and Vice Chairman Masayoshi Matsumoto (also Chairman of the Kansai Economic Federation).

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CCPIT Chairman Ren Hongbin Announced the Opening Ceremony of China Pavilion

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Group Photo of Distinguished Guests

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Secretary-General Sun Xiao and Senior Vice President Richard Zhu Applaud the Ceremony

Following the ceremony, CCPIT Chairman Ren Hongbin led a tour of the China Pavilion for Chinese and international guests. The event provided a platform for deep exchanges around green innovation and the future of collaborative industrial development.

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CCPIT Chairman Ren Hongbin Led Guests on a Tour of the China Pavilion

China Pavilion: A Showcase of Technology and Ecology with Eastern Aesthetics

With themes of “Harmony Between Man and Nature,” “Lucid Waters and Lush Mountains,” and “Endless Vitality,” the China Pavilion spans 3,509 square meters—making it one of the largest self-built foreign pavilions at the Expo. It blends cutting-edge technology with traditional culture through several core exhibits:

World’s First Side-by-Side Display of Lunar Samples: Soil from both the near and far sides of the Moon, collected by the Chang’e-5 and Chang’e-6 missions, is on display for the first time.

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Deep-Sea and AI Innovation Zone: Featuring a simulation capsule of the “Jiaolong” deep-sea submersible and a next-generation humanoid robot developed in China, the exhibit highlights the country’s advanced manufacturing capabilities.

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Revitalizing Traditional Culture with Digital Technology: A multimedia installation themed around the “24 Solar Terms” uses modern techniques to bring ancient ecological wisdom to life.

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Shanghai Fuji Elevator: A Pioneer in Sino-Japanese Tech Collaboration

Founded in 1992, Shanghai Fuji Elevator was one of the first Chinese companies to adopt VVVF inverter control technology from Japan Fuji Electric—marking a turning point in China’s elevator industry. With a long-standing commitment to “Safety First, Quality Foremost,” the company has led in energy-efficient and intelligent elevator development. Known for high reliability and low energy consumption, its products are a model of successful Sino-Japanese technological partnership.

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Shanghai Fuji Elevator Former Director Visited Fuji Electric for Technical Collaboration

Being invited as the only representative from China’s elevator sector is not only a recognition of Shanghai Fuji’s technological strength but also a reflection of the deep industrial collaboration between the two countries.

Building Stronger Ties for a Sustainable Future

Following the opening ceremony, Richard Zhu participated in a series of business activities with the China Chamber of International Commerce delegation. Highlights included:

Visiting the Kansai Economic Federation, where discussions were held with Japanese counterparts on technological cooperation in smart cities and green development.

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Delegation Visits Kansai Economic Federation

Tours of the Matsushita Memorial Hall & Panasonic Museum and the Toyota Commemorative Museum of Industry and Technology—offering valuable insights into Japanese industrial innovation and sparking fresh ideas for future China-Japan tech integration.

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Senior Vice President Richard Zhu Tours Panasonic Memorial Hall & Toyota Industrial Technology Museum

Richard Zhu commented:

“Expo 2025 Osaka Japan is an important platform to showcase global innovation. Shanghai Fuji Elevator remains committed to open collaboration and technological leadership. We’ll continue driving innovation to contribute to smarter cities and a more sustainable world.”

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