On August 12, 2024, Shanghai Fuji Elevator hosted a grand inauguration ceremony for its newly established Overseas Marketing Center. This opening marks a significant step in the company's global expansion, aiming to extend its innovative elevator technology and high-quality services to the world.

The Overseas Marketing Center is located in the Sunglow Rivera Center on the west bank of the Xuhui Riverside in Shanghai. This prime location on the bank of the Huangpu River in Xuhui District is a thriving hub, embodying Shanghai's high-quality Central Activity Zone core functions. It has developed into a world-class waterfront area, an international cultural and art gathering place, and a robust growth engine for high-quality development, attracting numerous top-tier domestic and international enterprises. For Shanghai Fuji, establishing the Overseas Marketing Center here signifies the company's high starting point, high standards, and long-term strategy for global market expansion.

The inauguration was attended by a distinguished group of guests, including Mr. Zhang Lexiang, General Secretary of China Elevator Association; Mr. Wang Jun, General Secretary of Shanghai Elevator Trade Association; Professor Zhu Changming of Shanghai Jiao Tong University and former director of the Elevator Testing Center, along with several experts and colleagues from the elevator industry and related fields. Additionally, congratulatory messages were received from various organizations such as the China Elevator Association, Shanghai Elevator Trade Association, ELEVATOR WORLD Inc., China Elevator Magazine, ELEVATOR Media, Spanish FERMATOR, Italian Montanari, Inovance Technology, Wittur Group, Torin Drive, and Flying Technology.

At the ceremony, Ms. Zhang Pingping, President of Shanghai Fuji Elevator, delivered a welcome speech. She stated, "With the official inauguration of the Shanghai Fuji Elevator Overseas Marketing Center, we have taken a critical step towards full globalization. We look forward to showcasing Shanghai Fuji Elevator's innovative technology and high-quality services on the global stage, bringing safer, more efficient, and intelligent vertical transportation experiences to customers worldwide and earning global recognition."

Mr. Zhu Ruihua (Richard Zhu), Senior Vice President of Shanghai Fuji Elevator and head of Overseas Marketing Center, also delivered a speech. He emphasized, "Since its establishment in 1992, Shanghai Fuji Elevator has been committed to the research and innovation of elevator technology, with a focus on quality and excellence. Our overseas marketing team comprises industry veterans with decades of experience. We are confident and capable of establishing Shanghai Fuji as a well-reputed and highly regarded professional elevator brand worldwide."

Mr. Zhang Lexiang, General Secretary of China Elevator Association, extended his warm congratulations, stating, "As a leading Chinese elevator company, Shanghai Fuji Elevator has been a proactive innovator in the industry for 32 years. On behalf of the China Elevator Association, I wish Shanghai Fuji Elevator further success in showcasing its products' strength and appeal to the world, enhancing its global influence and writing a new chapter for the brand."

Mr. Wang Jun, General Secretary of Shanghai Elevator Trade Association, praised the company highly, saying, "As a vice president member of the Shanghai Elevator Trade Association, Shanghai Fuji Elevator is an outstanding enterprise in our industry. Over the past 32 years, Shanghai Fuji has upheld Shanghai industrial spirit, earning the trust of customers worldwide. With the establishment of the Overseas Marketing Center, I believe Shanghai Fuji Elevator will further demonstrate the charm of 'Shanghai-made' and 'China-made,' injecting new vitality into the global elevator industry's diversified development."

Professor Zhu Changming from Shanghai Jiao Tong University, also the former director of Elevator Testing Center, passionately stated, "Having been rooted in Shanghai for 32 years, Shanghai Fuji Elevator has consistently dedicated itself to elevator technology development and quality improvement. I believe that with its high-quality products and services, Shanghai Fuji Elevator will create, share, and achieve mutual success with global customers."

Confidently, Mr. Wang Yanhua, Regional General Manager of Overseas Marketing Center, said, " As a 32-year-old elevator company, Shanghai Fuji has consistently upheld the Shanghai industrial spirit, and committed to quality manufacturing. The Overseas Marketing Center will provide safe, high-quality, and trustworthy elevators to customers worldwide. We will work hand in hand with all global partners to forge a quality brand with high values to customers.”

The ceremony's atmosphere was lively. After the grand ribbon-cutting ceremony, guests took group photos and toured the newly inaugurated Overseas Marketing Center. During the subsequent luncheon, Ms. Zhang Pingping and Mr. Zhu Ruihua joined the guests in opening champagne and raising a toast to celebrate this momentous occasion.

The inauguration ceremony of Shanghai Fuji Elevator Overseas Marketing Center not only demonstrates the company's firm steps and strong capabilities in advancing its globalization process but also sets sail to shine on the world stage. Together with numerous overseas partners, Shanghai Fuji will contribute to enhancing urban vertical transportation and improving the quality of life worldwide.